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Priorities help your team understand which tickets need attention first. Configure priority levels that match your organization’s urgency definitions and SLA requirements.

Understanding Priorities

Priorities indicate how urgently a ticket needs attention. Higher priority tickets:
  • Appear at the top of sorted lists
  • Can trigger shorter SLA targets when priority-based SLA policies are configured

Default Priority Levels

Serval includes common priority levels out of the box:
PriorityTypical Use
CriticalComplete outage, security incident, or blocker affecting many users
HighSignificant impact, workaround not available, time-sensitive
MediumModerate impact, workaround available, standard timeline
LowMinimal impact, convenience request, no deadline
You can customize these names and add additional levels to match your organization’s terminology.

Configuring Priorities

Add a Priority

1

Open priority settings

Go to Team SettingsPriorities.
2

Add new priority

Click Add Priority.
3

Configure the priority

FieldDescription
NamePriority level name (e.g., “Urgent”)
DescriptionCriteria for when to use this priority
ExamplesReal-world scenarios that warrant this priority
4

Set the order

Drag priorities to set their relative urgency order.

Writing Good Descriptions

Include specific criteria in your priority descriptions: Good description:
Use for issues affecting more than 10 users, causing revenue loss, or blocking critical business processes. Examples: Payment processing down, login system unavailable, data breach.
Poor description:
Very urgent issues.
Detailed descriptions help both team members and Serval’s AI assign priorities consistently.

AI Priority Assignment

Serval automatically assigns priorities to incoming tickets based on:
  • Message content and urgency signals
  • Number of affected users mentioned
  • Keywords like “urgent”, “ASAP”, “critical”
  • Your priority descriptions and examples

Improving AI Accuracy

Add examples

Include 3-5 real examples in each priority description

Use specific criteria

Define measurable thresholds (e.g., “affects >10 users”)

Review and correct

Regularly review AI assignments and correct mistakes

Update descriptions

Refine descriptions based on patterns you observe

Priority and SLAs

You can create separate SLA policies for different priority levels so that higher priority tickets have shorter resolution targets. For example, you might configure a 4-hour SLA for critical tickets and a 72-hour SLA for low priority requests.
Configure SLA policies and their auto-attach criteria (including priority) in Team SettingsSLAs. See the SLAs guide for details.

Changing Ticket Priority

Change priority from list view, detail view, or chat. See Updating Ticket Properties for detailed instructions.